Outlets on Rise in Virginia

March 29, 2010  by in UnCategorized   

By Home Furnishings Business in Furniture Retailing on March 30, 2010

In response to a vendor need to shed excess inventory in the wake of a down economy, Virginia Furniture Mart and Grand Home Furnishings are opening outlets in the Roanoke, Va., region, the Roanoke Times reported Monday.

The Virginia Furniture Market opened a temporary outlet earlier this month in Roanoke, and Grand Home Furnishings is converting its store at Smith Mountain Lake into an outlet set to reopen April 1.

In addition to promoting deals on excess inventory, an outlet model allows underperforming locations to carry a different product mix than name-brand stores.