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Boyles Teams with GE Money for Private Label Card

By Home Furnishings Business in Furniture Retailing on May 2008 GE Money announced earlier this week that it has forged a new multi-year relationship to provide consumer financing services to Boyles Distinctive Furniture’s 11 locations in the Carolinas and its online store.

The private label Boyles Furniture card, issued through GE Money’s sales finance unit, provides homeowners extended terms and special financing promotions such as no interest for up to 18 months. Customers can apply in stores using GE Money’s Internet-based finance management system.

“Boyles Distinctive Furniture is synonymous with beautiful furnishings at discounted prices,” said Chad Hendricks, executive vice president, Boyles. “We are excited to partner with GE Money to provide a financing program that more easily enables our customers to complement their homes and lives with comfortable home furnishings and flexible financing terms that fit their needs.”


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