Denver Mattress Goes Nationwide

July 31, 2007  by in UnCategorized   

By Home Furnishings Business in Furniture Retailing on August 2007 Denver Mattress Co., a division of Furniture Row, announced recently that its Web site, denvermattress.com, now offers delivery to California, which gives the retailer full coverage across the continental United States.

Described as one of the nation’s largest mattress retailers and manufacturers, Denver Mattress announced the launch of its e-commerce site in April. Last week, it announced it will now deliver throughout California by utilizing its store in Yuma, Ariz, as a shipment hub. According to Furniture Row’s Web site, the company’s more than 330 stores in more than 30 states do not currently include any locations in California.

According to its recent announcement, the e-commerce site’s mattresses include prices that can be up to 50 percent lower than those of competitors. The site emphasizes the company’s own, private-label Doctors Choice mattresses.