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Genova Joins Star in Marketing Role

By Home Furnishings Business in Case Goods on July 2007 Matt Genova has been named manger of special projects for Star International, an importer of contemporary bedroom, dining, occasional and office furniture.

In the newly created position, Genova will focus on the company’s product and marketing efforts to promote the growth of the brand and to develop new project ventures.

“Matt brings integrity, enthusiasm and a top-to-bottom knowledge of the retail and hospitality business with him, and we are excited to see where he can take us,” said Anders Johnson, Star president. Johnson said Genova’s hire is the “next step forward” in making Star a prominent fixture in the home furnishings arena.

Prior to joining Star International, Genova was director of sales and marketing for Allan Copley Designs and held the same position for John Charles Designs.

“Like everything else, the furniture business is about relationships,” Genova said. “I do my best to provide accurate and honest answers to our clients’ requests, and it will be my job to ensure that the promises we make are fulfilled and exceeded. The Star International team is as solid as it gets. They have created a business model that is exemplified by our vast product assortment readily available on both coasts, and their desire to progress is amazing and exciting. I am truly honored to be part of their future.”


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