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El Dorado’s 40th Anniversary To Net Furniture for 40 Families
June 28,
2007 by in UnCategorized
By Home Furnishings Business in Furniture Retailing on June 2007
El Dorado Furniture has decided to donate furniture to 40 needy families in South Florida to mark its 40th anniversary.
The 40 Years, 40 Families campaign was announced during an anniversary celebration earlier this week at El Dorado’s first store in Calle Ocho in Little Havana. The store opened June 27, 1967, and since that time, founder Manual Capó and his sons have grown the chain to 10 stores in South Florida.
El Dorado is accepting nominations from the community, and the applications will be reviews by a committee of local media executives and community leaders. Two families a week will be selected until mid-November. People may file applications for themselves or for others.
The winning families will be able to visit an El Dorado store to select up to $5,000 in furniture for their home.
Applications for the program will be available in all El Dorado stores and online at 40years40families.com Monday.
Applicants will be asked to explain in 250 words or less why the person or family needs the furniture.