Platt Takes Seat as Waverly President

May 15, 2007  by in UnCategorized   

By Home Furnishings Business in Upholstery on May 2007 Richard L. Platt Jr. has been named president of the Waverly brand and NexCen’s home division.

NexCen recently completed its acquisition of Waverly.

Prior to joining the company, Platt was managing director for Official Pillowtex where he oversaw brand direction and merchandising strategies for Cannon, Fieldcrest, Royal Velvet, Charisma, Bugle Boy and Delia’s. He has also served as senior director of retail sales and marketing for the National Football League Properties.

“NexCen Brands is committed to increasing brand presence and profitability for each of our consumer products brands through our marketing, operations, merchandising and licensing expertise,” said Robert W. D’Loren, NexCen president and chief executive officer. “Richard Platt exemplifies the superior leadership we commit to our family of brands. We are confident that he will successfully manage the team of home products designers and licensing professionals at Waverly to grow and elevate the company’s leadership position in the home furnishings industry.”