Lacquer Craft Promotes Siler to VP of Sales and Marketing

April 10, 2007  by in UnCategorized   

By Home Furnishings Business in Case Goods on April 2007 Lacquer Craft, parent company of Universal Furniture and Legacy Classic Furniture, has named Phillip Siler vice president of sales and marketing. He will be responsible for building a business unit to service both U.S. marketing companies.

Siler had been vice president of merchandising at Universal Furniture for two-and-a-half years, responsible for occasional tables, accents, home office and walls. He also has held positions with Palliser Furniture and Lane, and has extensive marketing and sales experience in addition to his background in merchandising.

Siler reports to Mohamad Amini, president of Lacquer Craft and will be based out of Lacquer Craft’s manufacturing facility in Jiashan, China.

“Phillip’s experience in the industry--and with Lacquer Craft--will allow him to make a great contribution to the Lacquer Craft team,” Amini said.

“This is a chance to be part of the best business model in the industry,” said Siler. “And personally, I’m excited to have this opportunity to live abroad.”