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High Point Offers Buyers Market Scouts Program

By Home Furnishings Business in Markets on February 2007 The High Point Market Authority is launching a free program called Market Scouts that is designed to assist buyers by pairing them with High Point University students who will as serve as guides. Officials said the program will help buyers and interior designers identify new sources and more easily navigate High Point’s 12 million square feet of showrooms.

Buyers planning trips to the March 26-April 1 market can be assigned a scout who will research the visitor’s preferred product categories, identify sources and map efficient routes between those showrooms. The Market Scouts can accompany buyers on their showroom visits.

The Market Scouts have gained experience in sourcing products through a number of interior design and home furnishings classes, officials said.

“We hope the Market Scout program will be a win-win situation for market visitors and our students,” said Richard Bennington, chair of the High Point University Home Furnishings and Design Department. “It will be a valuable experience for our students, in addition to helping market visitors better organize their time in High Point.”

Market Authority President and CEO Brian Casey said buyers and interior designers who are interested in the program should contact the organization right away at (336) 869-1000, ext. 227 to ensure the availability of a Market Scout to assist them.


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