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Tom Liddell Joins PFP
March 3,
2010 by in UnCategorized 
By Home Furnishings Business in Executive Changes on March 4, 2010
Tom Liddell, a 29-year veteran on the wholesale side of the furniture industry, has joined Planned Furniture Promotions as vice president of sales and marketing.
At PFP, Liddell will be responsible for updating the company's marketing efforts, including advertising and the Web site; and for direct contact with retailers interested in the company's services.
Most recently, he was senior vice president of Chromcraft Revington's CR International. Prior to joining CR International with that division's launch last September, Liddell was senior vice president at Powell Co.
Of PFP, Liddell said in an e-mail, "I've worked with them for some time now (over 10 years) as a vendor, and I've seen first-hand what they can do for a retailer that's struggling. Their level of honesty and integrity is unsurpassed in their field. The company's best source of leads continues to be retailers that theyve handled sales for. I'm looking forward to the new challenges that this position will present."