Anatomic Global Launches WorldBed Web Site

March 1, 2010  by in UnCategorized   

By Home Furnishings Business in Community/Charitable Support on March 2, 2010

Memory foam mattress manufacturer Anatomic Global, Corona, Calif., has launched a new Web site, www.WorldBed.org, as part of its ongoing humanitarian effort, The WorldBed Project. The Web site provides detailed information on the WorldBed, a specially designed cot-sized emergency field bed and helps raise awareness for Haiti relief efforts.

As part of its commitment to sustainable global comfort, Anatomic Global is calling on the business community, both inside and outside the mattress industry, to join the company in this special effort to bring sleep surfaces to Haiti. Anatomic global also is asking for individuals to make a monetary donation to The WorldBed Project or to a trusted not-for-profit organization to help stabilize the situation in Haiti and expedite the Rescue and Response effort.

"We are asking companies to donate raw, recycled or new materials; help with transportation and logistics; develop a program that fits their specific vision for relief; or volunteer their time to make the €˜WorldBed€™ possible," said David Farley, Anatomic Global's CEO. "There is an urgent need for shelter and sleep surfaces and with help, we can reach our goal of delivering 200,000 beds."

The WorldBed Project involves a lightweight and portable sleep surface that can be rolled-up and quickly dispatched, in volume, to areas of need, anywhere, worldwide. Built from high-performing cushioning foam and a moisture-resistant cover, the cot-sized beds are designed to provide comfort, to increase levels of health and safety, all in an effort to speed recovery and aid in healing. To date 2,616 WorldBed products have been shipped to Haiti with production levels currently nearing 1,000 WorldBeds per week.

Joining Anatomic Global in this initiative are its key suppliers, FXI Foamex Innovations, UPS, Deslee Textiles USA, Royal Packaging and the Brookwood Companies.  For the group, this is the second such time they have manufactured the WorldBed, the first being in the aftermath of Hurricane Katrina when they made 3,000 units that ended up benefitting the  temporary residents of the Cajun Dome in Lafayette, La.

"Our Katrina experience taught us that the delivery timing has to be right, that the product has to be useful and that the physical product must have a minimal waste clean-up impact or environmental load," Farley said. "The timing is now to begin turning-up our activities for the Relief and Recovery phase."

Anatomic Global is re-investing its corporate profits from all operations for the first quarter of 2010 to manufacture WorldBeds for Haitian relief.