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Cory Celebrates 75 Years

By Home Furnishings Business in Delivery on February 12, 2010

Cory Home Delivery, Secaucus, N.J., recently celebrated 75 years of service with a company gala.

It was the height of the Great Depression in 1934 when Joseph Cory drove his first truck onto the streets of Brooklyn, N.Y., to deliver a stove. With little opportunity for formal education, the first-generation Italian-American had left school after eighth grade to join his brother in supporting the family. A very hard worker and an excellent salesman, it was clear early on that he had tremendous vision for growing his business. 

Seventy-five years later, the third-generation family-owned and operated business that is America€™s No. 1 home delivery company is celebrating its diamond anniversary. Festivities commemorating the event were held recently at the Meadowlands Plaza Hotel in New Jersey.

Cory has a client list that includes many of the top 100 furniture, appliance, and electronics retailers in the nation. Headed by the founder's sons Joe and Jim Cory, the organization is today managed by grandsons Kevin and Patrick Cory, along with industry veterans Bob Alter, Odeh Ahmad, Pat Trinca, and Marin Dragojevic.

"As we celebrate this milestone anniversary, transitioning to third-generation family leadership and innovation are keys to continuing success in serving retailers nationwide," said Joe Cory Sr.

In addition to recruiting some of the best professionals in the home delivery arena, Cory has undertaken major initiatives, including the demountable warehouse-on-wheels program for retailers to cover wide delivery areas and investing heavily in IT to increase efficiencies and improve service. This includes state-of-the-art routing programs to help reduce fuel costs and increase density and smart phones on delivery vehicles to track orders and automatically update clients and customers with real -time delivery information.  Additionally, CORY has created quality delivery programs, including "The CORY Way," which measures delivery services daily, and the Best of the Industry safety program, headed by former Virginia State Police Officer Scott Roberts, C.T.P.

"As my grandfather would often say, in our business there are only two things of importance," said Patrick Cory. "One is the customer, and the other is the furniture. If you take care of customers, they come back. If you take care of the furniture, it doesn't. It's just that simple--and just that difficult."

Today, Cory has more than 1,200 dedicated team members and delivery professionals.

"We look forward to continuing to serve the retail industry and hopefully, being here for the next 75 years," said Patrick Cory.



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