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Woolrich Takes Display Honors in Atlanta
February 8,
2010 by in UnCategorized 
By Home Furnishings Business in Display on February 9, 2010
Woolrich's home furnishings division took home the Best of Category top honors for its showroom display at last month's Atlanta International Gift & Home Furnishings Market.
The display in the High Country Lodge area of AmericasMart's Building 1 was designed and installed by Sharon Kepley, licensing brand manager for Woolrichs home division.
Visual Display Award winners were selected by an independent team of judges with decades of combined industry experience. The judges focused on visual design showcasing product in an artistic and eye-catching display within each category. Woolrich's display highlighted the companys coordinated home furnishings and décor products from 10 of its brand partners: Berry Creek Home Collection, Blonder Home Accents, Lynn Haney Collection, Mohawk Home, Picture Source, Rowe Pottery Works, Shadow Mountain Inc., Whitecraft, Woolrich blankets and York Wallcoverings. The 400-square-foot display included indoor and outdoor furniture, lighting, area rugs, handmade dinnerware and serve ware, bedding ensembles, bath accessories, garden décor, wall art, wallpaper, blankets and throws, and even hand painted collectible Santa figures, all with outdoor-inspired themes.
"Coordinating our products is easy," Kepley said. "The challenge was how to showcase all these great pieces in only 400-square-feet and have it represent Woolrich's design aesthetic well."