ELK Group Names NSM

March 24, 2013  by in UnCategorized   

By Home Furnishings Business in Executive Changes on March 25, 2013

Brad Cook has been named to the newly created position of national sales manager for ELK Group International.

Prior to joining the company, Cook held a number of positions with Creative Co-op where his last position was vice president of sales. Cook has a track record of success in managing sales representatives and working with independent retailers.

He reports to John Haste, vice president of sales and marketing.

Cook is responsible for managing the furniture/accessory sales force and implementing sales programs within the Sterling and Dimond divisions of ELK Group International, including the Bailey Street and HGTV Home brands.