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Treasure Garden to Show at High Point Market
March 24,
2013 by in UnCategorized
By Home Furnishings Business in High Point on March 25, 2013
Outdoor furnishings supplier Treasure Garden will open a showroom at the upcoming High Point Market.
The showroom is located at 2600 Showplace.
"Treasure Garden's decision to add High Point Market to our trade show schedule was motivated by the growth we are seeing in traditional furniture retailers adding outdoor products to their stores," Jeff B. Dorough, vice president, sales and marketing. "As the High Point Market is aware of this trend and promoting the category to their large number of national and international buyers, we see it as a beneficial platform for our products."
With the decision to show in Showplace, the company hopes to capitalize on the number of outdoor manufacturers already showing in the building's temporary spaces.
"Our investment in our multiple trade show efforts within the past three years, including the redesign of our permanent showroom in Chicago's Merchandise Mart, has been a part of our overall company goal to tap into new and diverse markets," said Margaret Chang, COO. "With the addition of The High Point Market, we are exposing our products to another growing segment of outdoor consumers."