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Marge Carson Holds National Sales Meeting
March 13,
2013 by in UnCategorized
By Home Furnishings Business in Business Strategy on March 14, 2013
High-end full-line furniture vendor Marge Carson hosted more than 30 colleagues last month for a national sales meeting its new headquarters in Pomona, Calif.
The event--attended by domestic and international sales representatives, as well as the contract sales force and outside designers--was held Feb. 16-19, and gave Marge Carson's sales force their first opportunity to tour the new 72,000-square-foot facility.
During the course of the three-day meeting, we spent time not only on product training, but also on how were utilizing our newly laid-out plant. It gives us the ability for improved efficiencies and better quality oversight, said Marge Carson President Will Sharp. We reviewed product plans and future directions, and solicited feedback for upcoming introductions and marketing strategies.
The gathering also focused on new corporate programsincluding a price-sensitive upholstery initiative and case goods stocking programs that will shorten lead times, as well as how sales representatives can train retailers and designers to sell the brand with confidence.
Attention to detail is what sets Marge Carson apart, Sharp said. We showed them how to take that message home in several wayswith photography, PowerPoint programs, our newly enhanced website, even a new app on iPad with design desk and wish list capabilities.
We sent our sales representatives out with the ability to show Marge Carson product in the best possible light, giving themand, ultimately, their dealerscomplete confidence in our design leadership and quality.