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Boyd Specialty Sleep President Wins "Oscar"
March 10,
2013 by in UnCategorized 
By Home Furnishings Business in Bedding on March 11, 2013
Boyd Specialty Sleep President Denny Boyd won Best Supporting Actor performance in a St. Louis "Oscar" competition for What?! Its Zero Dark Thirty Already?!?, a spoof of the Oscar-nominated film of nearly the same name.
The film parody, produced by St. Louis FOX2 affiliate KTVI, stars the desperate, sleep-deprived FOX2 morning news team which rises daily at zero dark thirtythe dead of nightto deliver the stations earliest newscast.
Hunting for The Sandman (played by Boyd) for years, the news crew acts on a tip and covertly enters a mattress warehouse. Clad in pajamas and ready for sleep, the team stealthily makes its way to a small back office. As the crew apprehensively opens the door, Boyd turns calmly in his chair, delivering his Oscar-winning line: I was wondering when you guys were going to come see me. Hope you slept well, St. Louis!
What?! Its Zero Dark Thirty Already?!? also won the Oscar for Best Picture, having competed with three other FOX2-produced spoofsLargo, Les Wiz and Djaco Unchainedall based on Academy Award-nominated films this year.
The Oscar winners were selected by the St. Louis stations TV and online viewers, who cast their votes in each category. Both awards were announced by FOX2s news anchor and feature reporter Tim Ezell during the 9 a.m. news broadcast on Feb. 25.