Dormeo Octaspring Names Megard VP

March 5, 2013  by in UnCategorized   

By Home Furnishings Business in Executive Changes on March 6, 2013

Bedding vendor Dormeo Octaspring has named 20-year industry veteran Chad Megard vice president of sales for the central region of the United States.

Megard joins Joe Hunt and Steve Dohm as a national sales team leader, reporting to Dormeo Octaspring President Chris Henning.

Prior to joining Dormeo Octaspring, Megard was senior vice president of sales and business development at Comfort Solutions, where he was responsible for sales management, direct sales, new business development and strategic marketing. He successfully opened up $30 million in new accounts over an 18-month period. Before that, he served as vice president of sales for Spring Air and led both regional and national sales teams to exceed profit and sales goals. In 2001, Megard was vice president of national accounts at Serta. His first position in the industry was with Sealy, where he was a key account manager for nine years.

€œChad is an outstanding leader in our industry with strong, established relationships throughout the country. We have assembled a true all-star team of executives that can provide strategic sales and merchandising insight for our customers," Henning said. "Dormeo Octaspring provides more than just traditional sales support; seasoned professionals like Steve, Joe and Chad also provide tactical expertise around the implementation and synergies of our multi-channel marketing platform. This ultimately helps our customers drive incremental sales and generate higher margins.€

For more than 10 years, Dormeo had been a leading mattress brand in Europe and Asia before making its North American debut as Dormeo Octaspring, when it introduced its patented Octaspring to the U.S. market.