Daily News Archive
Brought to you by Home Furnishings Business
Wilcox Furniture Opens HGTV Home Display
February 10,
2013 by in UnCategorized 
By Home Furnishings Business in Furniture Retailing on February 11, 2013
Wilcox Furniture has opened a 5,000-square-foot display of Bassett Furniture's HGTV Home Collection in its flagship Corpus Christi, Texas, store.
The HGTV Home Furniture Collection represents an opportunity for us to show our present customers and potential customers the smart ideas, easy-to-incorporate know-how and imaginative designs that they have come to expect from watching HGTV, said Steve Wilkinson, Wilcox sales manager. HGTV is innovative and they listen. They have their hand on the pulse of what people are looking for. HGTV Home Furniture is the embodiment of many of these design trends and ideas. We are excited to be a part of all of that and to be able to offer it to our customers here at Wilcox Furniture.
To celebrate the launch, Wilcox Furniture is inviting people to view the collection and sign up to win $5,000 in prizes. Additionally, the retailer is offering the entire line of HGTV Home Furniture at a 30 percent discount for the month of February.
Our space has been professionally decorated through the HGTV design staff and looks great, and then to be able to get this product at a 30 percent savings is a tremendous value to customers who are looking for style, function and fantastic value, Wilkinson said.
The Wilcox Furniture store at Sunrise Mall will show elements of Waters Edge, Woodlands and Modern Heritage bedroom, dining room, home entertainment and accents along with complimentary upholstery selections from the HGTV Home Furniture line.
We intend to add more pieces as the line grows and to eventually add it to our other stores, Wilkinson said.