Imax Raises Funds for Sandy Relief

January 2, 2013  by in UnCategorized   

By Home Furnishings Business in Community/Charitable Support on January 3, 2013

Imax Worldwide Home is hosting a fundraiser to support American Red Cross Hurricane Sandy relief efforts.

For every $20 donation made through Imax between now and noon on Monday, Jan. 14, 2013, donors will receive one entry into a drawing to win an original mermaid sculpture created by artist Colleen Stiles. The mermaid, a life-size body cast sculpture, was originally designed as a market promotion and became the sea-themed inspiration for the fundraiser.

"As our country watched the coverage of Hurricane Sandy, we saw a level of destruction that left thousands of victims - including many Imax customers and sales reps - in its wake," said Rex Yoakley, vice president of sales for the company. "Massive relief efforts are vital to aid in the rebuilding and will be ongoing for months and years to come. We knew immediately that we wanted to help in some way."

 Donations can be made through the company's Web site or in the showroom located in AmericasMart Building 2, Showroom 1100. The company plans to match the monetary donations raised. The drawing will take place at 3 p.m. EST Monday, Jan. 14, next to the mermaid's display window, located on the 11th floor of Building 2 adjacent to the escalators.

Images of Siréne the Mermaid are available online.