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FBI Has "Fashion Runway" in High Point

By Home Furnishings Business in Display on October 9, 2012

Furniture Brands International (NYSE: FBN) will show how fashion influenced its brands in 2012 with a fashion-runway inspired display during High Point Furniture Market.

The display coincides with High Point Market€™s new Fashion Focus campaign highlighting the strong relationship between fashion design and home design.

€œMany  great runway looks ultimately translate into fabulous furnishings,€ said Jim Brenner, chief marketing officer of Furniture Brands, St. Louis. €œWe love that the High Point Market€™s campaign makes Market feel even more like our version of Fashion Week.€

The company will display a piece from nine of the company€™s brands, together in the International Home Furnishings Center, calling out fashion inspired materials and design. In homage to the High Point Market€™s Style Spotters program, Furniture Brands is encouraging writers, editors and bloggers to tweet photos of the fashion-inspired pieces on Twitter (using hash tag #FBRUNWAY) or to post photos on individual design blog pages or Facebook.

Pieces will be displayed in a €œrunway show€ platform formation outside the Drexel Heritage and Thomasville showrooms on the eigth floor of the IHFC during High Point Market week. An invitation only cocktail party is being held for the press to view the pieces.



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