Daily News Archive
Brought to you by Home Furnishings Business
MEGA Group Unveils Mattress Gallery Program
September 16,
2012 by in UnCategorized 
By Home Furnishings Business in Furniture Retailing on September 17, 2012
Home furnishings retail buying group MEGA Group USA launched a new mattress gallery program at its bi-annual convention earlier this month in Louisville, Ky.
In partnership with Serta, The America's Mattress Gallery program was unveiled to the more than 700 attendees at the September 6-9 show receiving an overwhelming response. The 1,200-square-foot display consists of 16 SKU placements, including the iComfort, iSeries, Sleep To Go, Dreamhaven Elite Perfect Sleeper and Dreamhaven brands. More than half the sku's are MEGA Group USA exclusives offering retail price points from $299 to $999, giving the members generous margins.
The Americas Mattress Gallery program is a turnkey package offering more than $35,000 of products and displays. Qualified candidates receive launch support, training, business analytics, advertising, local field support, and a $2,500 Advertising Show Special Bonus.
This gallery program provides our members yet another competitive advantage in the market place, said Jerry Honea, MEGA Group USA COO and furniture division manager. We have already identified over 30 qualified candidates for the gallery and expect to start installing very soon.
In addition to the launch of the mattress gallery, MEGA Group USA brought members the most comprehensive line of consumer electronics offerings in its history. MEGA added two new consumer electronics suppliers to their roster of more than 85 vendors. D&H Distributing and the Powerhouse Alliance both debuted in Louisville.
Long-standing MEGA partner ALMO Distributing was also on board leading with Samsung, Panasonic and Sharp Electronics combined with Frigidaire, Samsung and other appliances.
Web Marketing remained a strong focus at MEGAs convention this year with the launch of its MEGA RetailDeck application.
WebFronts Basic version 3.0 was unveiled, which included new designs, enhanced SEO, free mobile site support, upgraded product menu, and an enhanced image gallery. More than 1,000 members are currently using WebFronts Basic sites, and more than 250 utilize WebFronts Premium Sites. Webfronts Premium Plus now includes more than 700 vendors, 400,000 products in the content database, free mobile site support, an enhanced catalog and product pages.
The business services division of MEGA announced a Product Protection Program for furniture members. The program features an increase in coverage, easy claims process and value pricing. In addition, MEGA added a furniture service repair vendor partner to the PPP program that makes dealers more profitable while satisfying their customers.
In order to help MEGA members better train their customer service and sales representatives, the buying group announced a new MEGA U on-line training module. This four-part process is designed to improve sales, business management, customer service and personal development at an efficient low cost with the opportunity to earn the cost back upon completion of the one year process. The program requires staff certification which adds a level of confidence for the MEGA member.
Other new business service launches included a new program with Profit Management Promotions to assist dealers in their efforts to create positive long-term promotional events and special show only deals with GE Capital, Why Not Lease It, Capital Solutions and TCFIF.
Assisting our members with strategic and cost efficient means to run the operations of their business is a priority for us, said Mallory Parker of MEGA Group USA. These new services are designed to help them grow their business while spending less time on running the business and more time with their customers."