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Harmon to Rep Massoud

By Home Furnishings Business in Upholstery on August 28, 2012

Upholstered furniture manufacturer Massoud Furniture has named independent sales executive John Harmon to represent its line in Kentucky, Ohio, Western Pennsylvania, Michigan and Indiana.

In his new role, Harmon joins the company€™s growing sales force whose efforts are focused on further strengthening Dallas, Texas-based Massoud€™s position as a leading national resource for high quality, domestically-made designs in an abundance of frame styles, fabrics, leathers and custom options. Harmon will work closely with Massoud€™s established account base in his assigned states to ensure they have the products, service and marketing support needed to maximize sales of the line. In addition, he also will work to open and develop new accounts in his respective territories.

€œHere at Massoud, we€™re not just selling a commodity--but design, quality, value, choice and a whole list of business solutions for our retail and designer partners that only the sales representative can effectively communicate and deliver,€ said CEO Chuck Massoud. €œJohn€™s  proven industry experience, together with his solid understanding of the sales/marketing partnership relationship between a manufacturer and its accounts,  will certainly help us  as we continue to build our brand, our customers€™ business and our sales.€

Harmon brings more than 25 years of furniture industry product line sales experience to his new position. He has represented  a number of companies in the industry, including C.R. Laine Furniture, Hooker Furniture Corp., Michael Thomas Furniture and Harden Furniture. He graduated from Appalachian State University with a B.S. in Business Administration and a Minor in Economics.



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