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Trump Home Launches New Bedding Line
August 21,
2012 by in UnCategorized
By Home Furnishings Business in licensing on August 22, 2012
The Trump Organization has partnered with Downlite for a luxury down and down alternative bedding collection under the Trump Home brand.
The collection, which will launch at the New York Home Fashions Market in September, will include comforters, pillows, feather beds, mattress pads, filled throws, basic sheets and duvets. The new offering will be part of the successful Trump Home collection, which includes lighting, mattresses, bath textiles and accessories, decorative mirrors, and crystal stemware, barware and giftware.
Trump five-star hotels have long been associated with an incredible luxury sleep experience," said Cathy Hoffman Glosser, executive vice president of global licensing for The Trump Organization. "This collection of luxury down and down alternative bedding is the perfect complement to our successful mattress collection and will offer customers the right foundation pieces for a restful nights sleep. We are thrilled to be partnered with Downlite, who is a leader in developing high quality, innovative products. Their understanding of both retail and hospitality is invaluable in our efforts to bring the Trump sleep experience into the home at a great value.
Stefan Hunter, director of e-commerce for Downlite, said: We are thrilled to be partnered with world-renowned businessman, Donald Trump. The bedding collection will showcase luxurious American made luxury bedding inspired from the vast Trump holdings.
The Trump Home luxury down and down alternative bedding collection will be available through select online retailers.