BrandSource Adds Furniture to its App

August 20, 2012  by in UnCategorized   

By Home Furnishings Business in Retail Technology on August 21, 2012

Buying group BrandSource has announced the addition of furniture products to its BrandSource App.

This latest enhancement will allow BrandSource members to leverage changes in consumer shopping habits, which include the use of mobile devices, to compete better in their local markets.

As consumer behavior evolves and mobile devices play a more significant role as a shopping vehicle, BrandSource members can now use the app during the sales process and ultimately use it to send purchase orders to their suppliers straight from their mobile device using the BrandSource App.  

 The BrandSource App, launched last year, has more than 70,000 individual furniture SKUs from 172 suppliers. This is in addition to an assortment of home appliances and consumer electronics included in the database. 

Members attending the BrandSource national convention later this week in Las Vegas will be able to see the features available on the App including e-mail collection, price tag templates and a store locator.

"I'm very proud to see BrandSource lead the industry once again with the addition of our extensive home furnishings catalog to the BrandSource App," said Bob Lawrence, CEO. "This gives our members the competitive advantage they need to be successful in an ever changing marketplace."  

"Adding furniture is just the next step in helping our members achieve their goals. With the ever-changing marketplace, it is our responsibility to keep our members ahead of the technology curve. The BrandSource App is just one of our many programs that help achieve this," added Jim White, vice president.