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Ikea to Build 100 Hotels Across Europe

By Aggregated Content in Business Strategy on August 16, 2012 from http://www.thestar.com/business/article/1242549--ikea-to-build-100-budget-hotels-across-europe

Ikea is looking to build 100 budget hotels across Europe - but no, you won't have to build your own bed.

The Swedish furniture giant is launching its biggest real estate development yet with the "budget design" hotels, which could be located in Germany, Belgium, Austria, the Netherlands, Britain and Poland.

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