Baumberger to Lead Pure LatexBliss SW Sales

July 26, 2012  by in UnCategorized   

By Home Furnishings Business in Executive Changes on July 27, 2012

Steve Baumberger has joined luxury mattress brand Pure LatexBliss to lead sales for the company€™s growing southwest division.

Baumberger comes to Atlanta-baed PureLatexBliss, Atlanta, with more than 20 years of sales experience. Prior to Pure LatexBliss, Baumberger served as a senior territory manager for International Bedding Group where he was responsible for spearheading sales growth in Southern California. Prior to that post, he was president of Baumberger€™s Furniture from 1997 to 2007. Baumberger is credited with tripling the company€™s revenue in only a few years. He first joined the family business in 1992 as a sales representative and assistant manager. Previously, Baumberger held a sales management position at Bassett Furniture in Irvine, Calif., covering the Southern California territory.

€œSteve brings over 20 years of sales experience with a superior understanding of mattress retail, sales management, merchandising and sales training. His extensive industry insight makes him the ideal person to build our business in the southwest,€ said Pure LatexBliss President Kurt Ling. €œWe continue to hire seasoned executives with specific sales backgrounds and a deep understanding of the sleep products industry to support our strategic growth plan.€

Baumberger received his bachelor€™s of arts degree from Indiana University. He currently resides in Ladera Ranch, Calif., with his family.