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Protect-A-Bed Opens New Las Vegas Showroom
July 26,
2012 by in UnCategorized 
By Home Furnishings Business in Bedding on July 27, 2012
Bedding protection specialist Protect-A-Bed has a new showroom at Las Vegas Furniture Market, World Market Center-B918.
The 5,100-square-foot state-of-the-art showroom, seven times larger than Protect-A-Bed's previous space, features the entire Protect-A-Bed product line-up in an interactive, consumer-friendly way. The showrooms centerpiece is the Protect-A-Bed Experience, which includes hands-on demonstrations of product benefits and features.
Our customers can experience how Protect-A-Bed products address sleep concerns, which will help them better understand why our products are essential items to carry, said James Bell, CEO. Our merchandising display units and interactive racks will also be on display to show customers how they can use these successful selling tools at their retail locations.
Protect-A-Beds innovative display units, currently featured in furniture stores across the United States, offer in-depth product information through streaming videos, product samples and demos, as well as displays information available for consumers to take with them.
Our customers are pleased with the way the unit showcases the benefits of a healthy sleep zone, Bell said. Its become a powerful tool to help retail sales associates showcase their products.
Since opening its first showroom at Vegas Market, Protect-A-Beds international footprint has expanded to include a presence in 35 countries.
An international wall features our different products and packaging in the countries where our products are sold, Bell noted.
The showroom also includes three private meeting rooms, two lounge areas for customers to relax, and a full-service bar for cocktail hours on Monday, July 30. and Tuesday, July 31, 4:30-6:30 p.m.
Overall, we wanted the showroom to feature everything Protect-A-Bed has to offer in a relaxing, enjoyable and inviting environment, Bell said. We also envision it as a nice reprieve for people to escape the chaos of Market.