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Hooker Makes Back-To-School Social
July 16,
2012 by in UnCategorized 
By Home Furnishings Business in Social Media on July 17, 2012
Hooker Furniture is using social media to engage consumers, retailers and designers in spreading back-to-school ideas for organization, food, apparel and furniture.
Beginning last week through the end of August, Hooker Furniture is inviting participants to Pin or Post to Win a functional swivel chest from its Abby youth collection. Participants in the contest re-pin any of the back-to-school ideas on Hookers Pinterest back-to-school board or post their back to school ideas on the Hooker Furniture Facebook Page. They enter the sweepstakes on the back-to-school contest landing page.
The back-to-school campaign is right in line with our mission to offer ideas, resources and inspiration to enhance peoples lives and homes through our online community, said Kim Shaver, vice president-marketing communications for Hooker Furniture. Since we have just recently added Pinterest to our online community, we hope this campaign will increase the engagement on this channel as well as build our followers and fans.
Hooker Furnitures social media community also includes Twitter, a home ideas blog and a You Tube channel.