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Sehl Named CFO at Natura World

By Home Furnishings Business in on December 29, 2009 Ted Sehl has joined Natura World Inc., Cambridge, Ontario, as chief financial officer, a new position at the environment-friendly bedding manufacturer.He reports to Ralph Rossdeutscher, president.

Sehl's career in finance includes positions at W.C. Wood Corp., a leading manufacturer of freezers and refrigerated appliances; and McDonald's Restaurants of Canada. Sehl alsoserves on the board of Hammond Manufacturing, a global electrical and electronics manufacturer. Sehl a graduate of York University in Toronto, is an MBA and a chartered accountant.

"Like all of North America, Natura hunkered down during the recession, refining and focusing our growth," Rossdeutscher said. "But we have continued to innovate, expand and grow in new directions. Ted will be a driving force as we march forward at the swift and steady course we've set for ourselves and the industry."


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