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Ashley Furniture Homestore Provides Beds
June 14,
2012 by in UnCategorized 
By Home Furnishings Business in Community/Charitable Support on June 15, 2012
An Ashley Furniture Homestore licensee will provide beds to 37 children in Indianapolis and Louisville, Ky.
The licensee, Kentuckiana Home Furnishings, is giving the beds as part of Ashley Furniture Homestores' "A Hope to Dream" program, which seeks to provide less fortunate children with comfortable mattresses for a good nights sleep. For every mattress purchased at participating Ashley Furniture HomeStore locations, $5 is donated to A Hope to Dream to provide beds to children in need within Homestores' local community.
As of June 2012, KHF was $2,800 over its projected fundraising goal for A Hope to Dream. The HomeStores A Hope to Dream team reviewed more 80 applications for the A Hope to Dream program and selected the first round of applicants to receive new Ashley Sleep twin mattress sets. Thirty-seven Children across 11 counties have been selected to receive a new bed in local Louisville
and Indianapolis areas.
When we joined the A Hope to Dream operation we made it our mission to make the campaign as impactful in our community as we possibly could." said KHF Marketing Manager Katie Uttich. "We encouraged 100 percent participation and focus from all of our stores as well as our local vendors and partners.
From a local television campaign, to soliciting nominations at every store location and everything in between, the entire community helped the company to be able to provide local children this essential necessity.
Children are a vital part of our local neighborhoods and providing them a comfortable bed at night is a focus that aligned so well with our business model," Uttich said. "Were making it our mission to contribute as many beds as possible with this ongoing campaign."
KHF is partnering with The Talon Logistics Network to deliver the mattresses local families.
Deliveries will take place in the next couple of weeks in both Louisville and Indianapolis. KHF is still seeking applications for A Hope to Dream.