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Classic Leather Doubles High Point Presence

By Home Furnishings Business in High Point on April 11, 2012

Classic Leather has doubled the size of its High Point Furniture Market showroom, space D1141 in the International Home Furnishings Center.

The showroom, which now totals 4,100-square-feet, provides more room for the company to show its diverse line of upper-end leather upholstery, including its extensive custom capabilities, said Kim Long, director of merchandising.
 
Classic Leather moved to the IHFC€™s Design Center from the Hamilton-Wrenn showroom district in 2010.

"Our traffic in the Design Center has been very strong," Long said. "We attract a good mix of high-end furniture stores and designers--our core customers."
 
At market, Classic Leather will expand the Classic Designs collection, a custom program aimed at the designer market. Product line extensions to Classic Designs include, for the first time, the addition of sectionals in multiple configurations.
 
"Classic Designs has taken off in the last year, particularly among small design showrooms," said Long. "We market it in a separate catalog so that it has its own identity."
 
Classic Leather also will introduce a new "urban chic" collection this market designed by TAG Galyean. An innovator in the design community for more than 45 years, Galyean is known for his luxury resort work for destinations such as The Greenbrier, The Broadmoor and Casa Palmero at Pebble Beach. Galyean's designs have a distinct, elegantly casual appeal, according to Long.
 
In addition, Skip Culler, one of Classic Leather€™s key designers since the mid-1990s, has designed three new groups for introduction this month. The groups all feature more transitional elements, expanding that category and providing additional alternatives to the company€™s traditional offerings.



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