Rugs America Returns to High Point

April 3, 2012  by in UnCategorized   

By Home Furnishings Business in Rugs on April 4, 2012 Rug vendor Rugs America Corp. will return to High Point Furniture Market after a five-year absence for this month's show.

The Farmingdale, N.Y.-based company will exhibit in 1,500-square-foot showroom, space G373, of the International Home Furnishings Center. Rugs America is creating a spring-themed ambience with light wood floors and special fixtures to highlight its latest introductions, said Aaron Hakimian, president.
 
"We are thrilled to be back in High Point," said Hakimian. "The IHFC is a great building and there's no question that High Point is a key destination for furniture stores and large home furnishings buyers to shop for rugs. We're right where we need to be."
 
At market, Rugs America will be adding new models to many of its core collections in a range of styles and price points.
 
"We have invested heavily in a number of collections," said Hakimian. "We have a massive data base of designs, representing all of the key style directions in the marketplace."
 
In addition, Rugs America offers retailers the ability to create their own exclusive designs to match popular upholstery groupings on their store floors.

"They can come up with their own designs to complement their best-selling sofas," he said. "It allows them to offer the consumer a complete package."
 
In recent years, as more and more furniture stores add rugs to their product assortments, High Point has emerged as a key hub for the rug industry, according to Hakimian.
 
"There's no better place to display and make available rugs than furniture stores," he said. "They're the one setting where consumers can see how everything fits together--furniture, accents and rugs. To reach the many retailers who are entering into or expanding their rug business, we need to be in High Point. That's where the action is."