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MEGA Convention to Focus on Online

By Home Furnishings Business in Furniture Retailing on March 8, 2012

Retail buying group MEGA Group USA's Spring Convention this month will focus on online and Web technologies.

The first of two bi-annual conventions runs March 17-20 in Orlando, FL. The second convention is scheduled for Sep. 6-9 in Louisville, Ky.

In Orlando, MEGA Group USA, Germantown, Tenn., will offer educational workshops and training in social media, online advertising, and Web site programs to support an emphasis in online initiatives in recent years.

"Providing our members with hands-on learning sessions and best practices from experts in the social, online and website development fields will prove invaluable to our members," said Rick Bellows, president of MEGA Group USA. "We all know that research proves that the internet is the first place consumers go to learn about a product. We want to ensure our dealers not only understand that, but that we also give them the tools to implement social and online traffic and sales generating strategies."
 
MEGA Group USA will host several field experts to conduct the workshops. Brian Dick of NetSertive, an online marketing firm that assists small and medium-sized businesses with attracting consumers and increasing sales through its patent-pending online marketing technology, to discuss web advertising including SEM (search engine marketing) and display opportunities.

Jennie Gilbert of RWS, an integrated technology and web design company, will conduct breakout sessions focusing on Web site development and search engine optimization.

Social media expert Jeff Korhan, new media marketer, award-winning entrepreneur, and a top-ranked blogger who helps entrepreneurs and small business owners maximize their Web visibility, will be educating dealers on social media and how it can have positive effects on their business.

The Convention also will include a special presentation from keynote speaker, Don Hutson. Hutson, author, motivational speaker and expert on entrepreneurship, will address the audience on Sunday, March 18 in two keynotes by providing skills on "Teambuilding For Maximum Success"; and "Strategies For Successful Performance Coaching."

MEGA Group USA also will officially debut its Whirlpool Appliance Gallery at the Convention.  MEGA introduced the Gallery at the Las Vegas Furniture Market to visiting dealers but will unveil the full Whirlpool Gallery to the entire dealer base at the convention. In working with Whirlpool, MEGA Group USA is offering this 1,000-square-foot appliance gallery featuring all product categories exclusive to their dealer members helping position them as a complete Home Furnishings resource to their customers. 

In addition the Whirlpool Gallery, MEGA Group USA will also be introducing several new vendor programs including Human Touch, MatTech, Service Lamp, Cross Check and Perdue Woodworks.



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