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NHFA, WHFA Merge Publications

By Home Furnishings Business in on February 28, 2012 The National Home Furnishings Association  and the Western Home Furnishings Association are introducing a publication for home furnishings retailers.

The magazine, RetailerNOW, will be introduced at the upcoming Home Furnishings Industry Conference in Palm Springs, Calif., May 6-8.

"For decades our organizations have focused on the needs of the members by providing relevant, targeted programs and services," said Sharron Bradley, WHFA executive director. "The obvious next step was to deliver a more powerful educational and inspirational publication that links our community across regions, categories and the nation. This is who we need to be now.€

The magazine will focus on issues of concern for furniture retailers.

€œBy merging our efforts, NHFA and WHFA will be able to craft a better magazine to help our members while helping the industry move into the future,€ said Marc Schewel, Schewel Furniture and NHFA president. €œWe are ready to change the landscape of our industry, and this is the perfect vehicle to do it.€
The magazine will be published 10 times a year.


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