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Digital Signage Expo Has Retail Seminar Track

By Home Furnishings Business in Special Events on February 21, 2012

The 2012 Digital Signage Expo will feature a special interest seminar program including a track for retailers.

DSE, March 6-9 at the Las Vegas Convention Center in Las Vegas, bills itself as the world's largest tradeshow and conference dedicated exclusively to digital signage, interactive technology and digital out-of-home networks. Other special-interest seminar tracks include restaurants, corporate communications and transportation.

The retail track, "Digital Signage in Retail: Designing Innovative User Experiences," features two parts:
* "Future-Proof Design: a 4-Point Approach to Defining the Role of Digital Signage in Multi-Touchpoint Retail Environments" will identify how to successfully integrate research, strategy & design to drive rewarding customer experiences.
* "Build-A-Bear Workshop: Lessons Learned in Deploying Retail Digital Signage" will demonstrate how interactive digital signage technologies can be used to engage customers and make the purchase experience memorable.

"We are pleased to offer an educational program that provides practical guidance from industry experts who are suggesting immediately actionable solutions to relevant and topical issues facing each of the hottest, fastest growing categories in the digital signage industry today," said Richard Lebovitz, Educational Director for Exponation LLC, which produces DSE.

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Registration for the special interest seminar program or any of the DSE 2012 educational conference seminars is now available online.



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