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Surya to Introduce Expanded Dick Idol Line
January 26,
2012 by in UnCategorized 
By Home Furnishings Business in licensing on January 27, 2012
Rug supplier
Surya is offering an expanded collection of the
Dick Idol line at the winter markets, including next week's
Las Vegas Market.
The new line features seven rustic styles in a variety of colors to complement Idol's bedding and upholstery lines. The full range of Dick Idol branded products includes case goods and upholstery from Shadow Mountain, lighting, accessories, wall décor, and accent furniture from Crestview Collection, unique reclaimed accents from Groovystuff, and bedding from Silverado Home, among others.
I continue to believe that we can separate ourselves from the pack by offering innovative and fresh design approaches to the rustic category through a combination of well-coordinated color palettes, natural elements, and textures," Idol said. "Buyers will be introduced to a fresh array of rugs that will not only complement a traditional rustic setting but also accent almost any other decor from contemporary southwest to mountain modern. The new rugs lean towards contemporary southwestern styling, and the beautiful earth tone color palette is inspired by nature."
Surya continues to grow, and we believe that our expanding partnership with Dick Idol will help us continue to reach a new customer who wants refined rustic styling, said Satya Tiwari, Surya president. Surya is excited to work together with the entire Dick Idol team including Shadow Mountain, Crestview, and all the other great partners.