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Conan O'Brien Test-Rests a Kluft Mattress
December 28,
2011 by in UnCategorized
By Home Furnishings Business in Bedding on December 29, 2011
Luxury bedding maker E.S. Kluft & Co. made a surprise appearance on "Conan," when late-night comedian Conan O'Brien rest-tested a mattress on his talk show.
During the four minute segment, which aired on Dec. 21, O'Brien visited a Los Angeles Bloomingdales, where employees set-out to teach him how to wrap holiday presents. In typical Conan fashion, things went awry. After a couple failed attempts, in which O'Brien wrappped an employee in paper from head-to-toe, the exhausted host sneaked over to the bedding department and stretched out on a Kluft mattress from the "Beyond Luxury" collection.
"When wrapping gifts it's important to take a break every now and then," O'Brien said. "It's a lot of pressure. This is a very nice mattress!"