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Select Comfort Unveils Adjustable Pillow

By Home Furnishings Business in Bedding on November 22, 2011

Specialty sleep retailer Select Comfort has taken its custom sleep approach a notch farther with its Sleep Number Airfit adjustable pillow.

The pillow comes in three options for personalization€”CoolFit Foam, Memory Fiber and European White Goose Down. The pillows start at $189.99.

The company said the pillow combines the support and comfort of air with the innovation of adjustability to provide the most personalized pillow and sleep experience possible.

€œWe believe everyone is unique and, therefore, everyone deserves a bed and bedding that offer individualized comfort,€ said Annie Bloomquist, chief product management and merchandise officer at Sleep Number. €œAfter 25 years of offering personal comfort and adjustability in beds, we€™re excited to offer our customers a pillow that is distinctively Sleep Number. It€™s a personalized, innovative gift that provides real benefits each and every night.€

Take a look at the pillow in action.



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