Norwalk Launches Dining Chair Program

October 16, 2011  by in UnCategorized   

By Home Furnishings Business in Dining Room on October 17, 2011

Norwalk Furniture has launched an extensive, near-custom dining chair program called Kaleidoscope Options.

The program offers four chair styles, three chair heights and functions, three seat options, 20 wood and painted finishes, trim details and 850 in-stock fabrics and leathers.
 
"Kaleidoscope Options offers the ultimate flexibility for coordinating design schemes at affordable pricing," said Reyna Moore, director of marketing for Norwalk Furniture, Norwalk, Ohio. "With such a broad range of options, the program literally presents unlimited combinations in decorative options to create that special personal look.
 
"The colorful painted finishes lend tremendous design flexibility to the whole program and enables retailers to create their own identity. We looked at hundreds of colors, considering what is on trend with our current decorative palette as well as the basic tones, which best coordinate with Norwalk€™s extensive fabric collection. So, for example, the grey weathered tone of Smoke was created to complement beautiful linens and other natural textiles in the collection. The painted finishes include warm pigments, sleek neutrals and vibrant hues to add an unexpected twist on classic chair frames and a burst of color and freshness."
 
This is how Kaleidoscope Options works. Choose from the following choices:
* Four chair styles: Bristol, Bella, Bridget or Brooke.
* Three chair heights and functions: dining chair, bar stool or counter stool
* Seat options: wood, fabric or leather.
* A total of 20 traditional wood and painted finishes.
* 850 in-stock fabrics and leathers.
 
The privately-held company manufactures upholstered seating in its 440,000-square-foot facility, delivered consistently in 35 days.