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MEGA Group USA, Netsertive Team for Web Advertising

By Home Furnishings Business in Advertising on September 14, 2011

Furniture, electronics and appliance retail buying group MEGA Group USA has teamed with Netsertive to launch the MEGA WebAdvertising Program.

MEGA WebAdvertising is an exclusive search marketing and display ad program designed to drive increased local sales opportunities and targeted online exposure to MEGA members retailers by providing technology-driven, high-performance online marketing.

The program uses powerful online and display campaigns to connect MEGA members with local, purchase-ready consumers. Raleigh, N.C.-based Web marketing agency Netsertive's patent-pending "Learning Engine" proactively funnels qualified sales leads for the retailers' products by targeting consumers through contextually relevant Web sites and directing them to the nearest dealer.

"Our focus has and will always be to support our dealers at the local level helping them increase awareness, drive traffic and generate sales of their individual stores in their markets," said Rick Bellows, president of MEGA Group USA. "We launched MEGA WebAdvertising as another tool for the independent retailers to use to grow their business and positively impact their bottom line. MEGA WebAdvertising€™s Internet search engine advertising, digital display ads, remarketing and social media services are designed to put the member at the forefront of all marketing efforts giving them the power to succeed in their retail trading areas."

MEGA WebAdvertising further enhances the extensive online offerings that MEGA Group USA offers their members. MEGA WebFronts is MEGA Group USA's website marketing program. MEGA introduced the first generation, WebFronts Basic, more than four years ago; and launched an even more robust version, WebFronts Premium Plus, last March.

"Whether it's through our new WebAdvertising program, smart and effective SEO techniques or a combination of both, our members have the online strategies needed for their store to show at the top when consumers are searching for product online," Bellows said. "These programs are designed to spotlight our members' stores and increase their brand preference in the minds of their customers."

MEGA Group USA has 1600 retail members in 3,000 store fronts throughout the United States.



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