Furniture Branding's Pires Tweeting Las Vegas

July 31, 2011  by in UnCategorized   

By Home Furnishings Business in Las Vegas on August 1, 2011 Jason Pires, president and creative director of Los Angeles-based creative agency Furniture Branding is kicking off "#LVMPulse," a social media initiative for the Las Vegas Furniture Market.

Pires will be utilizing Twitter  handle @jason_pires for live tweeting about furniture, branding and the latest trends and designs in the industry.

"I hope to bring fresh perspectives to the market," said Pires. "I intend to spotlight what different brands are coming up with to stay relevant in terms of marketing and products--keeping a finger on the Market's pulse, so to speak."

Pires plans to use this social platform to serve as a unique source of insight and engagement for industry professionals, especially independent retailers and designers.

"There is a generation gap in the way the industry perceives brands and there are still a lot of companies out there thinking that building a good brand is not important," he added. "I hope this effort will give this transition momentum."

 Pires began his Market tweets Sunday during appointments with various companies.
 
Furniture Branding is a division of MVC Agency and is a brand development and advertising agency that focuses on the home furnishings and home decor markets.