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WHFA Launches New Web Site

By Home Furnishings Business in Internet on August 1, 2011

The Western Home Furnishings Association has just launched its new Web site.

To celebrate the new Web launch, WHFA is hosting contests throughout the month of August for site visitors and is giving away fun promotional prizes this week at Las Vegas Furniture Market in the Retail Resource Center, WMC-C496.

WHFA partnered with Grey Suit Retail, a Web site design company specializing in the home furnishings industry, to create a dynamic 2.0 site that makes it easier for retailers and industry partners to find the information they are looking for-quickly. Visitors to the new WHFA Web site will notice a brand new home page, WHFA.org features intuitive navigation, expanded content, a top-notch store and more resources.

Newly expanded sections of the Web site include an industry calendar that allows visitors to save industry dates directly to their Google Calendar, an Article Library that allows visitors to comment on, Like or Tweet specific articles and readers can now flip through a digital issue of the Western Retailer magazine. The Web site still contains favorites from the past, such as information on WHFA's programs and services, a Members Only area, business resources and more.

The largest overhaul comes in the brand new WHFA Store, which sells light bulbs, warehouse and touch-up products to home furnishings retailers at reduced truckload pricing. Launching in early August, the new store will be easy to navigate and will allow retailers to email product suggestions to other co-workers, rate products and check out in a few simple steps.

"With this redesign we have created a website that is easier for retailers to navigate along with providing even more valuable industry resources and tools. This new site delivers a wide assortment of useful information in an easy to use format," said WHFA Executive Director Sharron Bradley. "Partnering with Grey Suit Retail was wonderful. They were able to create a great shopping cart for our WHFA Store that will make shopping for warehouse, touch-up and light bulb products even easier."

WHFA is giving away free prizes throughout the month of August. Daily prizes will be given to visitors who visit the www.WHFA.org home page and add their information to "Join Our Mailing List." WHFA is also giving away a Grand Prize, which is a nook color eBook, to one winner on Sept. 1. To participate, visit www.WHFA.org and locate the new article titled "WHFA Website Contest." Follow the instructions in the article and be entered to win.



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