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Williams-Sonoma Opens Online Doors to Global Customers
June 12,
2011 by in UnCategorized 
By Aggregated Content in Business Strategy on June 13, 2011
from http://c.moreover.com/click/here.pl?z4838798351&z=1250249027
In a move that will greatly expand its customer base by adding online shoppers in 75 new countries, Williams-Sonoma (WSM) said on Monday it will soon start shipping its products abroad. The specialty retailer of home and kitchen products said it is partnering with retailer PBteen and FiftyOne Global Ecommerce to conduct the international transactions. Customers will be able to purchase items in their own currency, and the final checkout price will include all international duties, taxes and delivery costs, with a guaranteed exchange rate. This is a true milestone for Williams-Sonoma, Laura Alber, the companys chief executive said
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