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BrandSource Develops New Web Platform

By Home Furnishings Business in Internet on May 24, 2011 Furniture and appliance buying group BrandSource has created a new web platform that brings an easy-to-use Web  experience to customers and members.

The new site features a new design and front-end functions with products presented in a style that invites customers to explore many sections in-depth. Shoppers can browse through image-rich appliance and/or electronics catalogs and get detailed model features and specs, information on pricing including €œrequest a quote€ options and use its lead generator to connect with a local BrandSource member€™s Web site or store.

The new site was designed to make the online shopping experience fast and easy with a one-page checkout that offers registration, the latest e-commerce applications, installation, delivery and warranty options, as well as a secure payment gateway.
 
The features on the Web site are integrated into participating members€™ individual sites. The Web site also offers members access to searched terms, product reviews, product specifications, customer reviews and an update on the most viewed products. A store locator on the site also drives traffic to individual member stores.
 
€œBrandSource is the only buying group in the industry that provides a powerful, customizable website for its members,€ said Bob Lawrence, CEO of BrandSource. €œOur new web platform offers robust, world-class technology designed to keep members competitive. It€™s designed to help elevate their profile and drive both online sales and in-store traffic.€


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