Vander Woude named Sales Director at Anatomic Global

May 1, 2011  by in UnCategorized   

By Home Furnishings Business in Executive Changes on May 2, 2011

Memory foam mattress vendor Anatomic Global, Corona, Calif., has named Rick Vander Woude national sales director, a new position.

In his new role, Vander Woude will oversee the company's six regional sales managers and network of independent representatives; and lead the company's efforts in its burgeoning retail networks channel. During his three decades in the industry, Vander Woude has run national and regional sales efforts for Simmons, Tempur-Pedic and Innomax. He joined Anatomic Global as a regional sales representative in July of 2009.

The national sales director position was created after the recently announced leave of absence by Anatomic Global's President Jeff Scorziell, who several weeks ago said that he and his wife were relocating to Zimbabwe for six months to focus on missionary work they began in the country many years ago. Scorziell will remain in a consulting role with the company during this time, but has given up all day-to-day management activities.

"Rick has been one of our strongest producers for the past several years and has been serving as a mentor to other sales representatives for some time, so I believe this is a very natural evolution of roles for him in our organization," said Anatomic Global CEO David Farley. "His experience in specialty bedding, in particular, and having run larger sales forces for some of the largest players in the mattress business are also important skills he brings to our senior management team as we continue our steep growth."

Farley said that the leave of absence by Scorziell was "bittersweet" for the organization and for him personally.

"Jeff and I have become good friends and close colleagues these past few years," Farley said. "When I wear my CEO hat I would say I had wished he had picked another time to make this journey. But as his friend, I understand his commitment to the children of Africa and their need for his good work. We needed to find a balance between the needs of Jeff and those if the organization. I believe the transition and structure we have created serve all needs well."