NHFA Offers FurnitureCore Business Intelligence

March 22, 2011  by in UnCategorized   

By Home Furnishings Business in Business Strategy on March 23, 2011 The National Home Furnishings Association began offering free business intelligence access to its members through FurnitureCore.com on Wednesday.

FurnitureCore.com, Atlanta-based Impact Consulting Services' industry portal, is a Web-based knowledge and operations center designed expressly for the home furnishings industry. With this benefit, NHFA retailers can access a suite of business intelligence including industry numbers and numbers specific to their market(s). The site provides subscribers with up-to-date information about the industry and their position in it. It offers users unprecedented access to their company's facts and figures as well as data-gathering services, consumer research, organizational tools, and up-to-date industry news and insights in a unique virtual environment.

"In response to ongoing member inquiries, we have been searching for an alternative to previous years' Retailer Performance Report," said Steve DeHaan, executive vice president of NHFA. "Unlike the report, however, this member benefit will provide immediate access to the most up-to-date numbers using FurnitureCore.com. Often retailers underestimate the value of this kind of information until they're asked for it. In providing our members with this invaluable information we are enabling them to be proactive in making decisions that will improve their bottom and top line profits."

"In 2011 retailers are craving answers to two questions: 'Where does my business stand and where should it be?,'" said Impact Consulting Services President Bob George. "As a dominant hub for the home furnishings industry FurnitureCore.com is where subscribers can access the most up-to-date information about the industry and their position in it. NHFA members will be able to tap into many of the basics as part of their membership benefits and extend their access at a membership rate.

NHFA members can learn more about this program during the upcoming High Point Furniture Market by visiting association representatives or stopping by the FurnitureCore.com booth at the NHFA Retailer Resource Center on the first floor of the Plaza Suites Building.