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International Bedding Names VP of Sales for Sleep Doctor Line
December 2,
2010 by in UnCategorized 
By Home Furnishings Business in Bedding on December 3, 2010
Bedding producer International Bedding (IB) has promoted Warren Coomber to the newly created post of vice president of sales for the companys Sleep Doctor program, named for sleep expert Dr. Michael Breus.
Coomber is responsible for all marketing, sales, training and product launches for the Dr. Breus bedding collection and report to Dennis Straily, vice president of sales.
The Sleep Doctor program has been gaining momentum since its introduction early this year, said Jeff Maillet, CEO of IB. Our goal is to ensure that this unique and growing national brand has all the right resources and staff support. Warren is a perfect fit for this new post and his promotion demonstrates IBs firm commitment to the program."
Coomber joined IB in 2009 and helped create and establish the Dr. Breus brand and became increasingly more involved in new business development after joining the company as a sales manager in north Texas.
A 15-year veteran of the mattress industry, Coomber will continue to be based in the Dallas area.