Selden's Debuts Keno Bros. Collection

November 18, 2010  by in UnCategorized   

By Home Furnishings Business in Furniture Retailing on November 19, 2010

Selden's Home Furnishings, Tacoma, Wash., recently hosted the West Coast retail launch of Theodore Alexader's Keno Bros. collection.

Furniture experts and twin brothers Leigh and Leslie Keno designed the new line, which debuted at the April High Point Furniture Market, for Theodore Alexander.
 
More than 300 consumers attended the Nov. 4 event, where the Kenos showcased signature pieces, discussed the key elements common to all fine furnishings, and shared how they melded classic decorative art forms, sculpture, and even racecar design into their furniture designs. The brothers signed pieces of the furniture and talked with guests until late into the evening.
 
"This was by far one of the most successful private events that we've had at Selden's," said Scott Selden, president of Selden's Home Furnishings. "The draw of the Keno brothers was key to the event's success and attendance; their presentation caused a flurry of sales that night immediately following the program."
 
Selden's was the "perfect place to kick off the retail rollout of this exciting new collection," said Theodore Alexander USA President Russell Towner. "The Keno brothers are so enthusiastic and engaging, and they really connected with the audience. Their genuine love of furniture design creates an air of excitement that is infectious and enjoyable."
 
The Keno Bros. collection is an eclectic, classically modern mix of 18th- through 20th-century styles. Key features include the use of exotic woods, flowing, organic shapes, fine craftsmanship, and elegant yet functional details. The collection includes dining and occasional tables, chairs, sideboards, cabinets, chests, desks, bookcases and accent items.