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Lady Americana Names Brand Manager
October 28,
2010 by in UnCategorized 
By Home Furnishings Business in Bedding on October 29, 2010
Bedding supplier Lady Americana has named Jeff Bier brand manager.
Bier has a 30-year background in creative services and has held a number of positions in television and broadcasting.
His agency work has been in front of audiences across the country. A project was also produced for AFN, Armed Forces Network, and is seen around the globe. National retail chain accounts were also managed as Jeff served up marketing, writing, design, and video production creative work. Most recently, he was involved in promoting the
Oklahoma Health Care Authority, and
Oklahoma Medical Board campaigns.
Consumers have a right to be informed about the priceless benefits of great comfort and the best, healthiest sleep possible," said Kerry Tramel president. "Were going to continue to reinforce that message to facilitate a positive lifestyle choice for every person that spends a third of their life resting, preparing for the other two thirds.
Bier said he is excited to join the company.
People take quality sleep for granted," he said. "They need to be informed that sound sleep comfort contributes to increasing productivity, and actually feeling good. The Lady Americana team is the perfect foundation to earn the respect and business of consumers who understand and believe in the power of truly rejuvenating rest.