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Banker & Brisebois Names Marketing Director
October 17,
2010 by in UnCategorized
By Home Furnishings Business in Advertising on October 18, 2010
Susan Weatherhead has been named director of marketing for advertising agency
Banker & Brisebois Advertising. In her new role, Weatherhead is responsible for leading the agencys comprehensive marketing strategy and new business development efforts to expand in the retail arena. She alsos serve in a brand management capacity working with B&Bs home furnishings manufacturers accounts.
Weatherhead brings with her nearly 20 years of experience in sales, integrated marketing, public relations, advertising and communications management for retail, consumer product, and government and entertainment industries.
Pepsi-Cola,
Colgate-Palmolive, Pier 1 Imports,
Borders Books,
Kroger and the
U.S. Navy are among many regional and national account acquisitions she is credited with throughout her career.
She comes to B&B with an impressive track record of agency innovation and account diversification in her previous position as senior vice president of new business director at
Campbell-Ewald Advertising.